UPC/EAN
A UPC is the universal product code associated with a product. You’ll find a bar code on pretty much anything you can buy, and music is no exception. In Europe and other parts of the world, it’s referred to as a EAN (International Article Number, formerly the European Article Number, hence the acronym which was kept in place despite the name change). In music, sometimes the UPC or EAN is referred to as an MCN or Media Catalog Number.
Whatever you want to call it, you’ll likely need one if you’re getting a CD pressed as this is used to track sales and even royalties owed to you (or your label) from sales of your record.
How Do I Get a UPC Code?
You can get your UPC code in any one of several ways:
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Upload your release digitally with a distributor like Distrokid to receive a UPC Code for your release (as well as ISRC codes for each song).
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Ask your record label or the CD replication plant you’re using.
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Register with the GS1
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Go to a company like CDBaby which offer UPC barcodes at low costs or sometimes free as an incentive if you go with them for your pressing.